Labour lashes and vending machines: how Ashleigh Stevenson is cashing in on lashing
They were once treated as fancy dress accessories or bought for big occasions, but fake eyelashes have now become big business.
Worn by thousands of women anywhere and everywhere – to work, on nights outs and even to the gym and the supermarket – the beauty trend will be worth around £1.5bn within five years, so standing out from the growing, crowded lash bar market is tough, but so important.
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