Shark attacks to be rebranded as ‘negative encounters’ or ‘interactions’
Shark attacks to be rebranded as ‘negative encounters’ or ‘interactions’
For some, they’re the stuff of nightmares – but scientists think they’re misunderstood (Picture: Getty)
It’s fair to say sharks – or ‘man-eating monsters’ to some – have a bit of a PR problem.
Now some experts and officials want to rebrand attacks as ‘negative encounters’ or ‘interactions’ in a bid to reset our relationship with the misunderstood creatures.
Campaigners have long called for a…