Airline passengers say one magic word would convince them to spend more money on their tickets

Airline passengers say one magic word would convince them to spend more money on their tickets

People are much more inclined to pay more money for a carbon “offset” than they were for a carbon “tax,” a new study found.
The study from researchers at the University of British Columbia in Canada and the Environmental Defense Fund explored the wording around “carbon pricing” — fees that can be charged to mitigate the environmental impact of the good or service being purchased.
The researchers…

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