A cut above: The story of Hiut jeans

A cut above: The story of Hiut jeans

David Hieatt co-founded Hiut with his wife Clare

At one point in the interview, David Hieatt quotes Radiohead’s Thom Yorke. And, it’s fair to say, Mr Hieatt would not look out of place amongst the line up of the globally-famous group.
He has the look and demeanor, even over a Zoom interview, of a musician that has been there and done that.
But in a way the embodiment of the company he started,…

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